The theme of the Games is "Rising Together", signifying the coming of age for Southeast Asia as a community. The region has come a long way in making its mark on the global stage and this is a time for us to come together to write the next chapter in our collective journey of peace, progress, and prosperity. Kuala Lumpur 2017 will be an important milestone in the ASEAN region as it will be the first SEA Games and ASEAN Para Games to be held after the formation of the ASEAN Community in 2015. It will be a further proof that sports will not only play a big role in bringing all the citizens of Southeast Asia together in celebrating our achievements and commitment towards sportsmanship, but it will also uplift and inspire the entire region.
The logo is based on the famous Malaysian symbol which is the Wau Bulan, a type of moon-kite synonymous with the east coast states of the country. Graceful, beautiful, powerful and rising high above, the Wau establishes itself as something that uniquely represents the transcendent power of sports. The system of a combination of stripes and shards of colour is collated from the flags of all the Southeast Asian countries to create the Kuala Lumpur 2017 identity.
To personify and embody the spirit of the Games, there needs to be a mascot which is memorable and eye-catching. For Kuala Lumpur 2017, our mascot is inspired by the graceful and powerful Malayan Tiger. Rimau is gracious, friendly, competitive and athletic. Most importantly, Rimau is a true athlete.
RIMAU stands for Respect, Integrity, Move, Attitude & Unity.